Midway Dishes Out Goods on L.A. Rush
Celebrity talent, soundtrack, licensed cars and a bag of chips to go with it.
Published: July 14, 2005
Midway is all about their gamers feeling the rush so it seems, as today, the company made known the licensed celebrity voice talent, music and vehicles it plans to include in its upcoming, over-the-top racer, L.A. Rush.
"L.A. Rush pimps out and juices up this classic Midway franchise while staying true to the fast-paced racing, death-defying shortcuts, and rooftop jumps the series is famous for," assured Steve Allison, chief marketing officer, Midway. "The game features more than 35 of the hottest licensed cars and an additional 16 exclusively designed concept cars that can be fully tricked out by the world famous crew at West Coast Customs. Top celebrity and hip-hop talent add to the game's innovative story mode and make L.A. Rush one of the must have racing games of the year."
That top celebrity talent includes Bill Bellamy (apparently a Midway regular these days), Orlando Jones, and rap artist Twista. The game casts players as street racer Trikz, who comes home from some time off to find out his precious rides have been jacked by his rival, Lidell Ray (that'd be Bellamy). Jones plays the role of Ty Malix, a partner of Lidell Ray, while Twista plays Ray's driver and apparently the "world's fastest man." The now-infamous crew at West Coast Customs, who've pimped many-a-ride on MTV with unnecessary accessories, will also be featured as themselves.
Musically, expect to hear a rap-dominated, 75+ song soundtrack from the likes of Lil Kim, DJ Rap, Damian Valentine, among others, with two unreleased tracks courtesy of Twista.
The ever-growing list of rides set to hit the streets in L.A. Rush include:
2005 Dodge Magnum RT
2005 Dodge SRT-4
2004 Dodge RAM Rumble Bee
2004 Dodge Viper SRT-10
1969 Dodge Charger R/T
2006 Dodge Charger R/T
2004 Cadillac Escalade
2004 HUMMER H2
2002 Chevrolet Corvette Z06
1970 Chevrolet Chevelle SS 454
1969 Chevrolet Corvette Stingray
1967 Chevrolet Camaro COPO 427
1964 Chevrolet Impala SS
2005 Pontiac GTO
1966 Pontiac GTO
2004 Chevrolet SSR
1973 Chevrolet Monte Carlo
1987 Buick GNX
1988 Oldsmobile Cutlass Supreme
1971 Cadillac Eldorado Convertible
1959 Chevrolet Impala
2000 Chevrolet Impala SS
2006 Pontiac Solstice
2004 Lotus Elise III
2005 Lotus Exige
2003 Mitsubishi Eclipse Spyder
2002-2004 Mitsubishi Lancer EVO V*
2004 NissanZ
2004 Nissan Sentra SE-R SPEC V
1995 Nissan 240SX XE
2002 Nissan Skyline GT-R
2005 Nissan Frontier Crew Cab
2005 Nissan Titan
2004 Infiniti FX45
2004 SALEEN S7
2004 Subaru Impreza WRX STi
With a selectable set of after-market parts from top names like Dayton Wire Wheels, Extreme Dimensions, Carbon Creations, AEM & DC Sports, B&M Racing & Performance Products Inc., Nitrous Express, Borla Performance Industries, Piloti Driving Shoe, ProCharger, Vogue Tyres, MOPAR and NISMO.
L.A. Rush cruises the mean streets in October, and is the first of three titles to come out of a marketing relationship between Midway and MTV. As for the other two? We'll let you know as soon as we find out.
"L.A. Rush pimps out and juices up this classic Midway franchise while staying true to the fast-paced racing, death-defying shortcuts, and rooftop jumps the series is famous for," assured Steve Allison, chief marketing officer, Midway. "The game features more than 35 of the hottest licensed cars and an additional 16 exclusively designed concept cars that can be fully tricked out by the world famous crew at West Coast Customs. Top celebrity and hip-hop talent add to the game's innovative story mode and make L.A. Rush one of the must have racing games of the year."
That top celebrity talent includes Bill Bellamy (apparently a Midway regular these days), Orlando Jones, and rap artist Twista. The game casts players as street racer Trikz, who comes home from some time off to find out his precious rides have been jacked by his rival, Lidell Ray (that'd be Bellamy). Jones plays the role of Ty Malix, a partner of Lidell Ray, while Twista plays Ray's driver and apparently the "world's fastest man." The now-infamous crew at West Coast Customs, who've pimped many-a-ride on MTV with unnecessary accessories, will also be featured as themselves.
Musically, expect to hear a rap-dominated, 75+ song soundtrack from the likes of Lil Kim, DJ Rap, Damian Valentine, among others, with two unreleased tracks courtesy of Twista.
The ever-growing list of rides set to hit the streets in L.A. Rush include:
2005 Dodge Magnum RT
2005 Dodge SRT-4
2004 Dodge RAM Rumble Bee
2004 Dodge Viper SRT-10
1969 Dodge Charger R/T
2006 Dodge Charger R/T
2004 Cadillac Escalade
2004 HUMMER H2
2002 Chevrolet Corvette Z06
1970 Chevrolet Chevelle SS 454
1969 Chevrolet Corvette Stingray
1967 Chevrolet Camaro COPO 427
1964 Chevrolet Impala SS
2005 Pontiac GTO
1966 Pontiac GTO
2004 Chevrolet SSR
1973 Chevrolet Monte Carlo
1987 Buick GNX
1988 Oldsmobile Cutlass Supreme
1971 Cadillac Eldorado Convertible
1959 Chevrolet Impala
2000 Chevrolet Impala SS
2006 Pontiac Solstice
2004 Lotus Elise III
2005 Lotus Exige
2003 Mitsubishi Eclipse Spyder
2002-2004 Mitsubishi Lancer EVO V*
2004 NissanZ
2004 Nissan Sentra SE-R SPEC V
1995 Nissan 240SX XE
2002 Nissan Skyline GT-R
2005 Nissan Frontier Crew Cab
2005 Nissan Titan
2004 Infiniti FX45
2004 SALEEN S7
2004 Subaru Impreza WRX STi
With a selectable set of after-market parts from top names like Dayton Wire Wheels, Extreme Dimensions, Carbon Creations, AEM & DC Sports, B&M Racing & Performance Products Inc., Nitrous Express, Borla Performance Industries, Piloti Driving Shoe, ProCharger, Vogue Tyres, MOPAR and NISMO.
L.A. Rush cruises the mean streets in October, and is the first of three titles to come out of a marketing relationship between Midway and MTV. As for the other two? We'll let you know as soon as we find out.
