Big releases including a new Harry Potter and Fight Night 2004 give EA a solid fiscal first quarter.
The best selling children's book series will now become a videogame series.
See will once again be Electronic Arts' lead advertising agency, while Wieden+Kennedy will cover for the Need for Speed and Tiger Woods franchises.
The action and adventure from Harry Potter and the Prisoner of Azkaban is currently in the works for a multi-console game.
From price cuts to PSP revelations, SCEA's Tuesday morning press conference covered it all. Get the scoop inside!
Gamers will be able to use their EyeToy to play a number of mini-games in EA's Harry Potter and the Prisoner of Azkaban.
Goes where, well, every other Harry Potter game has gone before.
