Sony: The Motley Fool?
Business analyst takes a look at Sony as a whole, including a look at the Playstation and Playstation2. The report is in, and the outlook is favorable.
Published: August 10, 2000
Here is an excerpt for The Motley Fool's report on Sony and it's future. Things look very good for Sony. [blockquote]Sony (NYSE: SNE) only moves up to number four in the Japanese personal computer market, swallowing another 82% in market share over the past year definitely qualifies as making an impact. Top dog NEC experienced a 16% decline and now commands less than a quarter of the pie.
But the inroads being made by the company's Vaio line of laptops and desktops is just one of the many steps the company has been taking in recent years to go beyond your Sony stereo system and television components.
Many figured Sony was Crazy People fodder when it decided to take on Sega and Nintendo in the home console video game market. It did. And won. The PlayStation now rules the roost and the buzz is strong for the stateside debut of PlayStation 2 in two months. The excitement is justified since three million units have already found gamer homes in Japan and the company is projecting the sale of ten million systems worldwide this fiscal year.
While the company disappointed investors last month with a loss for the June quarter and revised annual projections 10% lower, part of the blame falls on a shortage of parts that has already resulted in a one-month delay in the European PlayStation 2 launch.
The new and highly improved PlayStation2 is bound to be a big seller, and not just because it will be backward-compatible with most existing PlayStation software titles. The $299 system will also double as a CD and DVD player. Sony will be more than happy to cater to both of those media formats, since it has acquired the means over the past decade to become a major player in the realm of pre-recorded music and movies.[/blockquote]Good luck Sony!
But the inroads being made by the company's Vaio line of laptops and desktops is just one of the many steps the company has been taking in recent years to go beyond your Sony stereo system and television components.
Many figured Sony was Crazy People fodder when it decided to take on Sega and Nintendo in the home console video game market. It did. And won. The PlayStation now rules the roost and the buzz is strong for the stateside debut of PlayStation 2 in two months. The excitement is justified since three million units have already found gamer homes in Japan and the company is projecting the sale of ten million systems worldwide this fiscal year.
While the company disappointed investors last month with a loss for the June quarter and revised annual projections 10% lower, part of the blame falls on a shortage of parts that has already resulted in a one-month delay in the European PlayStation 2 launch.
The new and highly improved PlayStation2 is bound to be a big seller, and not just because it will be backward-compatible with most existing PlayStation software titles. The $299 system will also double as a CD and DVD player. Sony will be more than happy to cater to both of those media formats, since it has acquired the means over the past decade to become a major player in the realm of pre-recorded music and movies.[/blockquote]Good luck Sony!
