Sony Worldwide Studios Gets New Boss
Phil Harrison's replacement revealed inside.
Published: May 16, 2008
Sony Computer Entertainment Inc. announced a new President for Sony Computer Entertainment Worldwide Studios today, and you won't believe who it was. Or, maybe you will. Shuhei Yoshida, Senior Vice President of Sony Computer Entertainment Worldwide Studios US Studios will ascend to that grand ol' President spot, a spot long vacant since Phil Harrison's departure in February.
Mr. Yoshida's resume reads like most everyone else's at Sony: joined in the early '90s (1993 to be exact), helped start the PlayStation brand, was appointed Producer of Product Development in April 1996, and joined Sony Computer Entertainment America Inc as Vice President of Product Development in April 2000. Now he's moved up to the big time.
“SCE WWS has been developing global hit titles, sharing resources and know-how within SCE Group since its foundation, and we will reinforce our software business by further enhancing coordination among the studios under a new leader,” said Kazuo Hirai, President and Group CEO, SCEI. “Under the leadership of Yoshida, who has proven track record in managing creative talent, SCE WWS will accelerate the software development for the PLAYSTATION®3 and PSP® (PlayStation® Portable) platforms and vigorously expand the gaming market.”
Going forward, we're hoping to see Mr. Yoshida turn around Sony's lagging business and pull ahead where they belong.
Mr. Yoshida's resume reads like most everyone else's at Sony: joined in the early '90s (1993 to be exact), helped start the PlayStation brand, was appointed Producer of Product Development in April 1996, and joined Sony Computer Entertainment America Inc as Vice President of Product Development in April 2000. Now he's moved up to the big time.
“SCE WWS has been developing global hit titles, sharing resources and know-how within SCE Group since its foundation, and we will reinforce our software business by further enhancing coordination among the studios under a new leader,” said Kazuo Hirai, President and Group CEO, SCEI. “Under the leadership of Yoshida, who has proven track record in managing creative talent, SCE WWS will accelerate the software development for the PLAYSTATION®3 and PSP® (PlayStation® Portable) platforms and vigorously expand the gaming market.”
Going forward, we're hoping to see Mr. Yoshida turn around Sony's lagging business and pull ahead where they belong.