ESA's New Head of State Government Relations Affairs Appointed
Swanky new title time!
Published: March 28, 2008
The Entertainment Software Associate loves to appoint people to new positions, don't they? Looks like Sally Jefferson is up next for a new title, as she's been appointed to Vice President of State Government Affairs. In her new capacity, she's going to start kicking... wait, no, that's not right... she's going to “advance the state and local government relations needs to companies publishing computer and video games,” whatever that means. Her co-workers seem to like her plenty, though, as evident by Senior Vice President of Government Affairs Ed Desmond's comments convey:
"There are myriad challenges and opportunities – from constitutional concerns, tax incentive legislation, to the industry's work empowering parents with tools and information to protect children – facing the computer and video game industry on the state and local level. Sally's experience, relationships, and insight are exactly what our members expect and deserve to ensure the industry is well-represented and active."
If it's good enough for good ol' Ed, then it's good enough for me.
So what about Ms. Jefferson herself? What are her credentials and why is she so important? I'm glad you asked. Between the ESA, U.S. Chamber of Commerce, and Capitol Hill, she's spent the last 20 years talking law. She was also the Executive Director of a chamber-led transportation coalition comprised of more than 300 national business, labor, state, and local organizations. What's that got to do with video games? Let's just say, she got them to retail shelves faster in a very indirect way.
Congratulations, Sally Jefferson. May your new role help the gaming industry as a whole.
"There are myriad challenges and opportunities – from constitutional concerns, tax incentive legislation, to the industry's work empowering parents with tools and information to protect children – facing the computer and video game industry on the state and local level. Sally's experience, relationships, and insight are exactly what our members expect and deserve to ensure the industry is well-represented and active."
If it's good enough for good ol' Ed, then it's good enough for me.
So what about Ms. Jefferson herself? What are her credentials and why is she so important? I'm glad you asked. Between the ESA, U.S. Chamber of Commerce, and Capitol Hill, she's spent the last 20 years talking law. She was also the Executive Director of a chamber-led transportation coalition comprised of more than 300 national business, labor, state, and local organizations. What's that got to do with video games? Let's just say, she got them to retail shelves faster in a very indirect way.
Congratulations, Sally Jefferson. May your new role help the gaming industry as a whole.